Audit and conversion rate optimization of your online store
Development of an e-commerce communication strategy
Execution of the strategy and practical means for positioning your brand
ou have wasted so much of your time and resources to develop your online store? Your old “tried-and-true” tactics and tricks just aren’t working like they used to do? What then would be more frustrating than wasting the perfect opportunity for a successful business? Here and now you need an exponential return in real profit! Our mission is to solve that very question that worries you and every other entrepreneur, and that is - “How to sell more online?”Three are the key elements of such a strategy, all of which equally crucial, for the marketing of your online store:
Step 1: Optimization for conversions and sales enablement of your e-commerce assets.
Step 2: Attracting high-quality traffic of prospective clients.
Step 3: Reengagement of the abandoned traffic through remarketing. Untapped potential is all around us, hidden in every digital step customers take. Thus it’s imperative to invest in psychological optimization of your online store, so that it generates more conversions, or otherwise said to squeeze the sales potential of every visit, of every real prospect.
By stepping on the effective foundation we have built, it‘s time to act with the exact winning communication strategy for reaching target audiences. We pick the relevant marketing channels to attract enough volume of qualitative prospective clients and stimulate them through advertising in order to enter the purchase funnel on your online store. Every e-commerce initiative we undertake is specific, well-argumented and measurable in terms of transactions. Our final goal is your goal – to achieve an exponential return of your investment through raising brand awareness, achieving profitability and sustainable business for long-term success.
What tasks do we carry out:
Detailed audit of your e-commerce business. We find out the fundamental factors contributing to your loss of prospective clients and we remove the barriers which hold back the effective accomplishment of your sales goals. Here we include psychological analysis, visual analysis via a heatmap software, video recordings, data analysis with Google Analytics, e-commerce tags implementation. We utilize all our arsenal of professional tools to identify potential opportunities for improvements and optimization of your website.
Conversion rate optimization of your online store. Psychology of the offer in the three stages of the sales process (Information - Persuasion – Transaction). We step on all good practices in the field and the gathered data, to prepare a list of test hypothesizes for each element on the website. The process ends with a report with crystal-clear conclusions for what is better for your e-store.
Branding. Corporate identity. Content marketing.
Development and execution of an altogether e-commerce communication strategy with concrete steps and time schedule for achieving your sale goals. We focus on the creation of all vital assets and specific mix of paid marketing initiatives, through which we can position your brand’s digital presence in the minds of the customers.
You receive a detailed report, including all important aspects of our marketing efforts. Goals, achieved results, recommendation of next steps, based on the statistically verified instead of guesswork. Our credo is in the consistency of actions which leads to better results.